We have redesigned, extended and edited the contents of an already existing publication online. We started to clarify the objectives and the general strategy of the web site, focusing in virtual wine communities and wine lovers. Then we structured information and navigation to make ease and usable.

The creative concept of the web site with colors and simple elements contributed to define a pleasant experience for those who like wine and gastronomy. After we promoted it to reach a wide public audience.

We shaped the client strategy and production of a new company web site to expand their international market. We conducted a research and compiled information interviewing managers of the company, their clients and an online competitive benchmarking. We emphasized creativity and design of their products.

Second phase of the project consisted of produce a web site in two languages (Spanish and English) with more than 550 pages. We did twice usability tests to improve its navigation and ease use. Also we did a training sessions for employers of the company and advises for clients services through the web site. Finally, it was promoted in main browsers and international directories of the textile sector. At the moment, we measure visitors an success. Their traffic has increased significantly since its launching.

In this project we have done the strategic planning, creative conception and website production for the biggest hairdressers' chain in the Valencian Community (Spain). We focused on to show their services and creative work with good visual presentation but keeping attention on users experience.
We combined a good visual interface with a easy informational architecture, speed of download and usefulness. An usability tests has showed that we completed our objectives.

En este proyecto se ha desarrollado el sitio web de Yosvic, una empresa distribuidora para España y Portugal de productos de peluquería para profesionales.

In this project, in process, we started with a strategic analysis to define the objectives and a positioning statement of the company in Internet. We interviewed to 25 clients, Spanish and international ones and we analyzed the competitors in Internet, studying their services and the design and usability of their web sites. We did the creative concept to transmit quality image and to enhance the internationalization of the company. We are working on producing the web site.

El proyecto, actualmente en su fase inicial, consiste en el asesoramiento estratégico, arquitectura, concepción creativa y producción de un sitio web para una consultora inmobiliaria. Se pretende ofrecer información de la empresa, sugerencias y fidelizar a la base de clientes actual y futura en una web en cuatro idiomas.

The project consisted on the strategic analysis, definition of the creative concept and informational architecture of a virtual shop of art objects.
We researched and reported recommendations of commercial positioning for the sale of products.
We settled down the informational architecture with the detail of all the sections and the navigation structure of the web site. The target objectives to transmit were security and confidence to purchases in Internet.
Finally, was defined the creative concept of the interface, keeping in mind the objectives, personality, tone and key messages to transmit to the target audience of web site.